THE SHORT-FORM VIDEO ESSENTIALS
Are you still hiding behind static photos, Canva designs, and your logo?
Unlock Your On-Camera Confidence: Master Video Creation for Your Personal Brand with Ease!
Dreaming of a Personal Brand that Stands Out?
Do you aspire to establish a lasting brand while showcasing your services or products?
Sounds great! But can you relate?
You are unsure of what kind of content you should create. You're spending hours on a single post design to hear crickets once you finally post it. That can be disappointing...
Even though you're alone behind your laptop screen, you consistently refer to your business as "we."... Pretending hits your self-esteem every time. Auch.
Your brand disappears in the sea of competitors... You don't seem to have any raving fans who would want to work with you because of who YOU truly are.
I've been there. And I can show you exactly how I got to the other side. I promise, it's worth it.
The truth is
My personal brand truly began to flourish only when I embraced video content creation.
How can your clients gravitate towards the genuine you if they've yet to uncover it?
If you're prepared to embrace your true self wholeheartedly
and propel your business out of its standstill, keep reading.
THAT'S THE DEAL:
Facing the camera might be daunting, whether it's recording that initial Instagram story or sharing your experiences on TikTok for the first time, but...
Producing video content will be immensely valuable in your journey to build a powerful Personal Brand.
Truly, if you desire to be recognized and cherished for your authentic self,
why continue to conceal it?
And before you even started...
No, you don't need to become a professional videographer!
CREATING VIDEO CONTENT CAN BE EASy! Oh, AND ALSO:
It doesn't have to take loads of time.
You don't have to dance or fool around (or tell everyone your business).
And you don't need to buy any gear! If you have a smartphone, you are good to go.
In cultivating your personal brand, genuine authenticity is the real cornerstone.
Just like you, I wanted to show up, but I was afraid
For years, I attempted to expand my Instagram presence. As much as I craved the spotlight, I was simultaneously shying away from it.
I yearned to speak on my Instagram stories, yet I hesitated. Fears of ridicule or whispers behind my back held me back.
I grappled with choosing a topic and doubted if my knowledge was sufficient to voice my opinions. These uncertainties paralyzed me, leaving my personal brand in obscurity.
However, when I delved into video content creation, everything changed!
DID YOU KNOW?
82.5%
of all online traffic is driven by video content.
3.1 billion
people watch videos on the internet every day.
64%
of customers buy after viewing a brand's social videos.
73%
of consumers prefer to watch a short-form videos vs. photos.
So what are you waiting for?
If you've been hoping video content is a fleeting trend akin to a passing nightmare, I must inform you — it's firmly rooted and here for the long haul.
But it doesn't have to be a bad thing!!
Video content holds a world of opportunities!
Even if you're naturally inclined to remain backstage, do you truly wish to remain hidden forever? More crucially, will staying concealed aid in the growth of both your personal brand and your personal development?
This is How Video Content Transformed My Life
2020
I took the leap and voiced my thoughts in my first Instagram stories. They were far from flawless... My words stumbled, my palms were clammy. The challenge of speaking in English, a language foreign to me, and my self-consciousness about my braces added to the mix. It wasn't a pleasant experience, but I pushed past my inhibitions.
2021
I delved deeply into producing Reels videos for both myself and my clients. It was then that I made my debut videos with spoken content. Pushing past my comfort zone, I filmed not just at home, but also in public settings. Overcoming these hurdles, I began earning from Reels production, marking a significant milestone in my journey.
2022
I resolved to craft an online mini course centered on Reels. However, there was a catch: the course required that I be on camera. After prolonged sessions of sitting in front of the lens, striving to articulate my thoughts plainly and effectively, I triumphed! On September 1st, my course was LIVE. The flood of kind feedback from complete strangers was overwhelming, and it filled my heart with immense joy.
2023
I was approached with an opportunity to host a Reels workshop — a live event. The prospect was daunting, as public speaking meant I couldn't edit out any pauses or misspoken words. Yet, I took the leap. This event not only enriched me with priceless experience but also introduced me to valuable business connections.
As 2024 looms, I'm excitedly launching this course!
Dive into video content and watch your business unveil opportunities that once seemed beyond reach.
Okay, video content has its perks, but how can it genuinely work to your advantage?
1 ENGAGEMENT:
Video is more engaging than other content forms. It can hold viewers' attention longer and convey emotion more effectively.
2 REACH:
Platforms like YouTube, TikTok, and Instagram Reels can expose your content to massive audiences you wouldn't reach otherwise.
3 VERSATILITY:
From tutorials to testimonials, vlogs to webinars, the types of video content you can produce are diverse.
4 TRUST:
Seeing a real person, hearing their voice, and observing their expressions builds a deeper connection and trust with the audience.
5 seo boost:
Google and other search engines often prioritize video content, meaning you could rank higher in search results.
6 SHARING POTENTIAL:
Videos are shareable. If viewers find your content valuable or entertaining, they're likely to share it, further extending its reach.
7 monetization:
Beyond brand-building, videos offer monetization opportunities through ads, sponsored content, and affiliate marketing.
So, regardless of your objectives or your audience, with the right
approach, you can indeed benefit from video content.
Which personal brands stand to gain the most from using video content?
ARE YOU ONE OF THEM?
SERVICE PROVIDERS
can use video content to demonstrate their expertise and skills, building trust and authenticity. Videos offer a personal touch, making these professionals more relatable to potential clients.
Online shop owners
can utilize video to showcase product features and demonstrate usage, enhancing customer understanding. Video content enhances SEO, leading to increased site traffic and potential sales.
CONTENT CREATORS
can use video to offer immersive and dynamic content, engaging audiences more effectively. Video formats, such as tutorials or vlogs, allow creators to showcase personality and build a stronger community bond.
ARTISTS
can employ video to offer behind-the-scenes looks into their creative processes, deepening viewer appreciation. Video portfolios can vividly showcase their work, capturing nuances that static images might miss. Through tutorials, artists can share techniques, establishing authority in their field.
BLOGGERS
can integrate video to diversify their content, offering readers a more interactive and engaging experience. Videos can provide visual explanations or tutorials, enhancing the clarity of their topics. By branching into platforms like YouTube or Vimeo, bloggers can tap into new audiences.
Presenting...
THE SHORT-FORM VIDEO ESSENTIALS
Boost Your Personal Brand Online
Unlock the 5-STEP, DIRECT AND EASY STRATEGY to skyrocket your personal brand with the internet’s most engaging medium — short-form video content.
Here's What's Inside
the Short-form Video Essentials Course
⬇️
STEP 1
Laying the Foundation - Defining Your Personal Brand Identity
Many stumble in video content creation and don't see results primarily because they haven't defined their personal brand identity. Without a clear strategy, they produce random content on a whim. That's a significant misstep. That's why we'll begin by solidifying your personal brand identity and understanding the value of video content for your unique brand.
As this module wraps up, here's what you'll have in your toolkit:
A roadmap to stay laser-focused on your goals, even when the content creation gets tough.
A deep understanding of your 'why', keeping you motivated and true to your vision.
Crystal-clear clarity on your niche, letting you dive in with confidence.
A snapshot of your ideal viewer or client, ensuring your content always hits the mark.
A ready-to-use content schedule, setting you up for consistent success.
A compass of your core values, so you never lose sight of your authentic self.
step 2
Let's Chat Ideas: Finding Your Video Inspiration
In building your personal brand online, it's essential to rise above being just the "tips and tricks" person and aim to be a thought leader in your niche. This means generating original content ideas and steering clear of simply replicating competitor strategies. In this section of the course, we'll delve into my methods for idea generation and pinpoint what truly works effectively.
On completing this module, here's your takeaway list:
Generate a flood of fresh ideas tailored to your personal brand. No more content droughts!
Delve deep into the world of content creation, understanding various formats and styles. You will be ready to discover which concepts resonate most with your audience.
Learn the basics of compelling storytelling. It's not just about telling a story; it's about making it unforgettable. We will dive into a very simple technique that grip your viewers from start to finish.
Find out how to create an advertisement video. Spread the word effectively! We will equip you with proven methods to amplify your content's reach and make a lasting impression.
STEP 3
Rolling Action: Mastering the Filming Process
Let me reiterate this - you don't need to be a Spielberg to make captivating online videos! Here's the inside scoop... Sometimes, those candid, raw, homemade videos outshine the glossy professional ones! Why? Because viewers crave genuine content, not another polished facade. I'm here to guide you on crafting videos simply, without breaking the bank on fancy equipment. Relax, take a deep breath – I've got your back.
Finishing up this module, here's what you'll take away:
Discover how the right lighting can transform your videos, setting mood and enhancing quality. Even with no external lighting!
Capture crisp audio with our microphone hacks and noise reduction techniques.
Select a location that aligns with your brand's vibe and lets you be at ease.
Master essential camera settings for consistently professional-looking content.
Explore budget-friendly gear options to elevate your video creations.
Unveil our insider tip to revolutionize your filming game. 🤫
step 4
Polishing Your Video: Editing Magic!
Alright, here's the deal: there's a sea of apps out there for editing, but guess what? A great edit starts with great footage! Trust me, even the best editing tricks can't salvage poor shots. So, before we dive into the fun world of editing, we'll nail the filming in Step 3. I'll walk you through editing with real examples from my video stash, and the best part? We're doing it all on our phones. Because when it comes to consistent content, keeping it simple and swift is the key. Let's roll!
Concluding this module, here's your new set of skills:
Dive into the art of trimming! Learn to snip away the unnecessary parts, leaving only the juicy moments that keep your viewers hooked.
Uncover the mystery behind the "Millennial Pause" and learn how to sidestep this and other common video editing pitfalls.
Transitions can make or break your video. I'll guide you on how to stitch clips together seamlessly, giving your content a professional touch.
Get the lowdown on creating hypnotic loops that keep viewers re-watching. It's a nifty trick that's easier than it sounds!
Capture a wider audience by making your content accessible. Learn the art of crafting clear and engaging subtitles that complement your video.
STEP 5
Lights, Camera, Publish: Hit Publish with Confidence!
You've crafted some stunning videos – so, what's the next step? Time to share them with the world! Let's dive into how to upload on platforms like Instagram Reels, TikTok, YouTube Shorts, and... a surprise platform that might just turbocharge your engagement. Plus, I'll share some heart-to-heart advice on navigating self-doubt, handling criticism, and tackling that pesky imposter syndrome. Trust me, we've all been there. I only wish I'd known these insights sooner; they've been game-changers in my creative journey!
Finishing up this module, here's what you'll take away:
Dive into tackling self-doubt, gearing up with confidence. Every creator starts somewhere!
Learn the tricks of Reels—from catchy covers to effective captions and hashtag use. Let's get noticed!
Stay updated with the latest TikTok waves, blending trends with your unique brand.
Decode your stats to understand and leverage them for growth. Numbers can guide your path!
Uncover strategies to amplify likes, comments, and shares. Ready to get buzzing online?
IN A NUTSHELL:
STEP 1 - PERSONAL BRAND IDENTITY
➡️ Map Your Mission: Clearly define your objectives and chart your course.
➡️ Fuel Your Fire: Ignite your inner drive and let passion lead the way.
➡️ Sharpen Your Specialty: Zero in on your niche and master your expertise.
➡️ Spotlight on Your Fans: Pinpoint and connect with your dream audience.
➡️ Blueprint to Brilliant Content: Design a roadmap that guides your content journey.
➡️ Anchoring to Authenticity: Lay the foundation with your unwavering core values.
STEP 2 - GATHERING IDEAS
➡️ Idea Ignition: Dive into brainstorming techniques that spark creativity.
➡️ Conceptualizing Magic: Unravel the art of molding unique concepts for your content.
➡️ Narrative Mastery: Weave compelling narratives that hook your audience.
➡️ Captivating Storytelling: Learn the secrets to stories that resonate and captivate.
➡️ Promo Power-Ups: Supercharge your content with impactful promotional strategies.
STEP 3 - FILMING YOUR CONTENT
➡️ Illuminate Your Scene: Perfecting your lighting.
➡️ Sound Matters: Achieving crisp, clear audio.
➡️ Location, Location, Location: Scouting the Ideal Location.
➡️ Dialing in the Details: Adjusting settings for optimal footage.
➡️ Gear Up (or Don't!): Handpicked equipment suggestions.
➡️ Filming Secrets Unveiled: Insider nuggets for standout content.
STEP 4 - EDITING THE FOOTAGE
➡️ Clip Mastery: The art of effective trimming.
➡️ Avoiding Common Hiccups: Navigating the "Millennial Pause" and more.
➡️ Transition Like a Pro: Creating fluid scene shifts.
➡️ Looping Magic: Designing flawless repeat videos.
➡️ Speak to All: How to incorporate essential subtitles.
➡️ Export Excellence: Ensuring your video is in its prime format.
➡️ Platform-Specific Polish: Tailoring edits for Instagram Reels, TikTok, and CapCut.
STEP 5 - IT'S TIME FOR POSTING
➡️ Facing the Fear: Tackling self-doubt head-on.
➡️ Reels 101: Perfecting covers, captions, and hashtags.
➡️ TikTok Navigation: Riding the trend wave effectively.
➡️ Analytics Unveiled: Making sense of the numbers.
➡️ Engagement Elevators: Tactics to boost interaction and visibility.
& More!
P.s. THE SHORT-FORM VIDEO ESSENTIALS COURSE is
fluff-free
Creating this course, I didn't aim to overwhelm you with every little detail about video content creation. Instead, my heart was set on equipping you with the ESSENTIALS, ensuring you embark on your video journey with clarity and confidence. Believe me, I want nothing more than to see you shine and to make your venture as straightforward as possible.
That's why you'll find me breaking down buzzwords like "Content Strategy", "Target Audience", or "Analytics" in a way that's digestible and actionable. I remember the days when these terms seemed like a maze, but why delve into complexities when simplicity does the trick?
If you're here, longing for a no-fuss, clear path to kickstart your video content journey and step in front of the camera with ease, you're in the right place. And hey, if ever a question pops up or something feels hazy post-course, slide into my Instagram DMs or post in our Facebook group. I'm all ears, always eager to guide you further on this exciting ride.🌟
WHO'S READY FOR A TREAT?
IT'S BONUS TIME!
Dive in and discover the extra goodness I've packed for you.
Let's level up together! 🌟🎁
CONTENT CALENDAR
TEMPLATE
Consistency is your golden ticket when building a brand. So, I've crafted a content calendar template for 2024 (and for every year after) to help you map out your content journey. Stay organized and on point, and watch your brand flourish!
VALUE $59
CONTENT BATCHING
TEMPLATE
Juggling content ideas across notes, saved IG folders, and PC and phone files... only to forget them before you get to use them! Introducing your content batching template to centralize and streamline your creative process.
VALUE $47
PRIVATE FACEBOOK
GROUP
Done with the course and wondering what's next? Dive in and start doing! If you hit a snag, jump into our Facebook group. I'm there every weekday for a quick 30 minutes to help out. We're on this journey together - let's keep the momentum going!
VALUE $87
I'm all about helping you take real action and transform your personal brand!
These goodies should help do just that!
MY CLIENT'S FEEDBACK
She Gave Me Confidence
Aurita helped me to build my brand color palette and my brand style, and she gave me confidence to move forward.
We worked on my website design and my content strategy for Instagram. She was super creative and passionate about her job, and she helped me implement my crazy ideas 💡💡💡 She also gave me tips and guidance to show up confidently in a way I never imagined that I would be able to do it.
I highly recommend working with her if you are a perfectionist and often overthink. She will give you clarity and direction and come back with a follow-up. She never gives up on her clients. I love her spirit. Give it a try, and you will thank yourself for this decision forever.
- Carmen Ficut
Ready to dive in and transform your Personal Brand?
Here's how it will go:
Once you hop on board, you'll unlock immediate access to the entire course! (Since the course is in a Pre-sale period with a special price, you will receive an email with the access on the 15th of December, 2023.) Whether you binge-watch or take it step by step, the choice is yours. Dive in when it feels right and enjoy this transformative journey on your own terms.
The course unfolds across 5 delightful modules, packed with bite-sized video lessons ranging from a quick 3 minutes to a deeper 20-minute dive. This means you can pause and return whenever you like, ensuring you grasp every golden nugget at your own pace.
Upon purchasing the course, you're gifted with lifetime access! This means all future updates, tweaks, and bonus material are yours at no extra cost. There's no rush—revisit lessons whenever you wish, and take the leap into action whenever you feel like it.
Guess what? You can dive into the student portal right from your mobile! Designed to be super mobile-friendly, it's perfect for sneaking in a lesson or two during coffee breaks or while on the move. Anytime, anywhere – learning's never been this accessible!
THE SHORT-FORM VIDEO ESSENTIALS
Price $497
Presale Price $347
30-Day Guarantee
I've got you covered, try it out without worry
Ever thought about giving 'The Short-Form Video Essentials' a go but feeling a bit hesitant? I totally get that. That's why I'm offering you a whole month to test drive it. Think of it as your 'try before you fully commit' period. 🌟
If, after 30 days, you feel like you're not seeing the growth or results you hoped for, just give me a shout. I'll make sure you get a full refund, no questions asked. I'm that confident in the value this course brings, and I really want you to experience its potential for transforming your online business, completely risk-free.
So, how about it? Ready to take the plunge and start building something amazing online? Let's make it happen together!"
Hi there!
I'm Aurita
Wearing many hats is my jam! Whether it's brand strategy, design, photography, or video content creation, I've delved into it all. But guess what I've learned on this vibrant journey of personal branding online? Beautiful content alone won't cut it. The real magic lies in the strategy behind that content. It's the heartbeat, the essence – it's asking ourselves, "What value are we offering? What core message is pulsating through? Who are we trying to resonate with?" Without strategy, we risk launching brands or businesses that drift aimlessly. And we're aiming for purposeful journeys and meaningful impacts.
Are we anything alike?
Keep It Simple: My mantra? Simplify! Life's too short for unnecessary complications. If there's a straightforward path, you bet I'm taking it.
Results-Driven: I've danced with content that looked good but did... well, not much. Now? I'm all about outcomes and tangible impacts. It's the only dance I know.
Heartfelt Guidance: I'm here to genuinely support you. Even if that means nudging you with some candid truths every now and then. All in the name of growth!
If you're kickstarting your personal brand or aiming to elevate your digital footprint, I'm all in to share my years of insights, learnings, and even those oh-so-valuable missteps. Let's carve out the most efficient route for you to shine online.
And on those days when you feel a bit adrift, remember: you're a beautiful work in progress. The journey of YOU is the most exciting project you'll ever work on. So embrace every twist and turn, and let's make it memorable!
And since we are talking about video content
Here is some of my work
A SINGER
IG: 299 k
@natalija_bunke
A BUSINESS OWNER
IG: 173 k
@militadaikeryte
A BLOGGER
IG: 107 k
@eva_divaaa
COLLAB WITH RAMINTA
@raminta.an
COLLAB WITH AUSRA
@ikvepta.spalvu
COLLAB WITH GRETA
@greta_palc
CLONES
@aurita.blog
TRANSITION
@aurita.blog
PRODUCT
@aurita.blog
THE SHORT-FORM VIDEO ESSENTIALS
Price $497
Presale Price $347
Please Note: All prices are in USD.
You'll get access to all the course content on the 1st of January, 2024.
Plus, you'll have lifetime access, so you can dive into the material at your own pace, whenever it suits you best.
COPYRIGHT AURITA PROJECTS, MB